Launch of new all-black version of the award-winning FUJIFILM X100S

FUJIFILM Corporation (President: Shigehiro Nakajima) is proud to announce the release of an all-black version of the popular FUJIFILM X100S in response to strong demand from customers


The multi-award winning FUJIFILM X100S was named European Advanced Compact Camera of the year 2013-14 by EISA*1. Released in January 2013, it features a Fujinon 23mm F2*2 fixed single focal length lens and APS-C size X-Trans CMOS™II*3 sensor (16.3 million pixel, optical low-pass filter-less design). Encompassing the world’s first Hybrid Viewfinder that lets you switch between its Optical Viewfinder and its Electronic Viewfinder, the X100S is a truly premium compact camera that is both portable and versatile.

Taking users back to the basics of photography, the Fujifilm X100S allows you to enjoy an analogue feel and handling with its instant confirmation of key settings at a glance. Yet, the very latest in digital imaging technology is hidden inside this retro shell: during manual focusing, images can smoothly and instinctively be put into focus using Fujifilm’s Digital Split ImageTM*3 and Focus Peak Highlight functions.

All of its high quality components – including the top plate and dials – are uniformly black, which gives the camera a very premium feel. The new X100S Black is particularly suited to street photography; it’s very discreet and blends in with its surroundings, and its quiet release ensures that your subject need not be aware that they are being captured.

The following X100S accessories*4 are now also available in black to coordinate:

  • 28mm wide angle photography via the Wide Conversion Lens (black)
  • Black lens hood
  • Adapter ring for the filter
  • Black Leather case

Click here to see the FUJIFILM X100S product page
Click here to view high resolution images of the X100S black
*1: EISA (European Imaging and Sound Association).
*2 Equivalent to 35mm in 35mm format
*3 “X-Trans” and “Digital Split Image” are trademarks or registered trademarks of Fujifilm Company.
*4 Accessories sold separately

© 2014 Fujifilm UK Ltd.  Specifications are subject to change.

UK AVAILABILITY: The X100S Black and dedicated accessories are available from January 2014.  



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